BOOK stand
Formulate freestanding stand in the shape of a book
Hardware dimensions: 3000 x 2000 x 420 ( W x H x D ) mm
Production picture
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We carried out this project for a publisher who needed a display stand for trade fairs and for a retail outlet. The main aim was to create a book-shaped structure that would remain stable despite its substantial size. Thanks to a frame made from Formulate bent tubes, we achieved the effect of a book with folded pages . The client also wanted to avoid temporary solutions and strongly scented inks. Odourless, eco-friendly prin- ting allows the stand to be placed in newsagents, bookshops and other high-traffic areas . The graphics can be changed repeatedly, so the stand can be reused for future campaigns for other books.
As a result, the stand stands out for its form and scale; its structure is stable despite its tall profile, and the odourless, eco-friendly print is suitable for indoor spaces.
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